Y2x series

Brand Philosophy

The Y2X seeks the futuristic youth and the original excellence yearning for the nature of the

sports.

Based on the solid concept of the yearning, the youth and the excellence, “y” refers to the question

function to the ‘customer’ and the “fashion.” Symmetric-combining the two gives birth to the new

“x,” defining the unknown value of the future trend “x.”

Product Style.

We design the smart life based on the legitimacy of the sports and the sensitivity of the analogue

and deploy the progressive style by incorporating the masculine + simple + futuristic elements.

We respect the customers who resist the uniformed and standardized concept and plan the new

idea for the sports life style of authenticity.

Product Concept.

The Kolon Industry’s ATB UV+ is a high quality and high functional textile with antibacterial, high

permeability for fast drying and UV-proof feature.

The brand concept that seeks the sports lifestyle is incorporated. The pocket is perfectly fitted with

the smart devices flattering the body silhouette.